This Cookie Policy explains how SEOLOGIST, a One Core Partners company, uses cookies and similar tracking technologies on seologist.com.
This policy should be read together with our Privacy Policy and Terms of Use.
By using our website, you can manage your cookie preferences through your browser settings and through our cookie consent banner and preference centre.
1. What Are Cookies?
Cookies are small text files placed on your browser or device when you visit a website.
Cookies help websites operate, remember user preferences, understand visitor behaviour, measure marketing performance, and improve user experience.
Similar technologies may include:
- Pixels
- Tags
- Scripts
- Local storage
- Session storage
- Device identifiers
- Tracking URLs
- Analytics events
In this Cookie Policy, we refer to all of these technologies as “cookies” or “tracking technologies.”
2. How We Use Cookies
SEOLOGIST may use cookies and similar technologies to:
- Make the website function properly
- Keep the website secure
- Remember basic preferences
- Analyze website traffic and user behaviour
- Understand which pages, campaigns, and content perform best
- Improve website structure, usability, and conversion paths
- Measure form submissions, consultation requests, and other conversions
- Support advertising, remarketing, and audience measurement
- Personalize or improve marketing communications
- Diagnose technical issues and improve website performance
3. Types of Cookies We Use
Strictly Necessary Cookies
These cookies are required for the website to function and cannot usually be disabled through our systems.
They may be used for:
- Page navigation
- Form submission
- Security
- Load balancing
- Consent preference storage
- Fraud or abuse prevention
Without these cookies, some parts of the website may not work properly.
Performance and Analytics Cookies
These cookies help us understand how visitors use the website.
They may collect information such as:
- Pages visited
- Time on site
- Traffic source
- Device type
- Browser type
- Approximate location
- Clicks and scrolling behavior
- Conversion events
- Returning visitor patterns
We use this information to improve website performance, content, SEO strategy, and user experience.
Functional Cookies
Functional cookies allow the website to remember your choices and provide enhanced functionality.
They may support:
- Saved preferences
- Form behaviour
- Embedded content
- Chat or scheduling tools
- User experience improvements
Advertising and Marketing Cookies
Advertising and marketing cookies may be used to measure campaigns, build audiences, limit repeated ads, and show relevant messages across third-party platforms.
These cookies may be set by SEOLOGIST or by advertising and analytics partners.
They may help us understand:
- Which campaigns generated visits or leads
- Which pages contributed to conversions
- Whether a visitor interacted with our ads
- How to improve remarketing and campaign relevance
Where required, we ask for consent before placing non-essential advertising or marketing cookies.
4. Third-Party Cookies
Some cookies on our website may be set by third-party platforms or service providers.
These may include tools used for:
- Website analytics
- Advertising measurement
- Search performance analysis
- CRM and lead management
- Call booking
- Email marketing
- Heatmaps or user behavior analysis
- Embedded videos or social media features
- Security and spam prevention
Third-party providers may process information in accordance with their own privacy and cookie policies.
While SEOLOGIST selects third-party providers carefully and seeks reasonable contractual and technical safeguards, those providers are governed by their own privacy and cookie policies. We encourage users to review them.
5. Cookies We May Use
Depending on the current website setup, SEOLOGIST may use cookies or tracking technologies from platforms such as:
- Google Analytics
- Google Tag Manager
- Google Ads
- Google Search Console integrations
- Meta advertising tools
- LinkedIn advertising tools
- Microsoft advertising tools
- CRM platforms
- Email marketing platforms
- Scheduling tools
- Website performance and security tools
- Heatmap or session analytics tools
The exact cookies may change as we update our website, analytics stack, marketing campaigns, and service providers.
Current cookie inventory. A current inventory of cookies in use — including each cookie’s name, purpose, provider, and approximate expiry — is maintained in our cookie preference centre on the website. Because tools and integrations evolve, the inventory is updated from time to time. The most current version is the version published in the preference centre at the time of your visit.
6. Consent and Cookie Preferences
Where required by applicable law, we request your consent before using non-essential cookies. Consent is collected through our cookie consent banner, which is presented to relevant visitors on first arrival and remains accessible through the preference centre.
The banner and preference centre allow you to choose between cookie categories such as:
- Necessary cookies
- Analytics cookies
- Functional cookies
- Advertising cookies
You can change or withdraw your consent at any time through the cookie banner or preference centre.
You can also control cookies through your browser settings.
Consent records. We retain a record of your consent preferences — including the choices made and the timestamp of those choices — for a period of up to twenty-four (24) months in order to demonstrate compliance with applicable consent requirements.
7. How to Manage Cookies in Your Browser
Most browsers allow you to:
- View cookies
- Delete cookies
- Block all cookies
- Block third-party cookies
- Clear cookies when closing the browser
- Set preferences for specific websites
Browser controls are usually available in your browser’s privacy or security settings.
If you block or delete cookies, some website features may not work properly, and you may need to reset your preferences.
8. Analytics and Advertising Opt-Outs
You may also be able to manage tracking preferences directly through certain third-party platforms, including analytics and advertising providers.
For example, some platforms offer account-level ad personalization settings, browser add-ons, or opt-out tools.
Because these tools are controlled by third parties, SEOLOGIST cannot guarantee their availability, functionality, or continued accuracy.
9. Do Not Track Signals
Some browsers offer “Do Not Track” (DNT) signals.
Our website does not currently alter its behaviour in response to DNT signals, as there is no consistent industry standard for how these signals should be interpreted. Users in applicable jurisdictions may exercise opt-out rights through our cookie preference centre or as described in our Privacy Policy.
10. Cookies and Personal Information
Some cookies may collect information that could be considered personal, especially when combined with other data.
This may include:
- IP address
- Cookie ID
- Device identifier
- Behavioural data
- Conversion data
- Approximate location
- Advertising identifiers
We handle this information as described in our Privacy Policy.
Cookie data that constitutes personal information is handled in accordance with Canada’s Personal Information Protection and Electronic Documents Act (PIPEDA), applicable provincial privacy laws, and, where applicable to visitors from those regions, the EU General Data Protection Regulation (GDPR) and the UK GDPR.
11. Visitors in the European Union and United Kingdom
For visitors located in the European Economic Area (EEA), the United Kingdom, or Switzerland, the EU GDPR and the UK GDPR may apply to information collected through cookies.
Legal basis. We rely on your consent as the legal basis for placing non-essential cookies (such as analytics, functional, and advertising cookies). Strictly necessary cookies are placed on the basis of our legitimate interest in operating a secure and functional website.
Your rights. Where GDPR or UK GDPR applies, you may have the right to access, rectify, erase, restrict, or object to the processing of personal data collected through cookies, as well as the right to data portability. You also have the right to lodge a complaint with your local supervisory authority (for example, the UK Information Commissioner’s Office or your national data protection authority in the EEA).
International transfers. Where cookies result in personal data being transferred outside the EEA or the United Kingdom, we rely on appropriate safeguards such as Standard Contractual Clauses, the UK International Data Transfer Agreement, or adequacy decisions, where applicable.
To exercise your rights, please contact us using the details in Section 13.
12. Updates to This Cookie Policy
We may update this Cookie Policy from time to time to reflect changes in our website, tracking technologies, service providers, legal requirements, or business practices.
The updated version will be posted on this page with a revised “Last updated” date. The original effective date of this policy is shown at the top.
13. Contact Us
For questions about this Cookie Policy or our use of cookies, contact us at:
SEOLOGIST
A One Core Partners company
1000 Finch Avenue West, Suite 222
Toronto, Ontario M3J 2V5
Canada
Phone: 1-866-811-7993
Email: hello@onecorepartners.com