SEOlogist Knowledge Sharing Blog

Reasons Why Infographics Still Matter in SEO


Infographics are a hugely popular information format both in print and online. Like the video and the use of data, infographic design now appears in most internet articles; just hop onto any major media website and you'll see information delivered through one. It's true - the infographic is everywhere, and for inbound marketing, it is a must. ... Read More

Passage Indexing, What We Know Already

Passage Indexing

Knowing how to play the system you find yourself in has been the key to success for many and Google’s expansive algorithm is no different. What difference does it make if you offer the best product or service in all of Canada if when people search for your industry, you are nowhere to be found. If a nut falls from a tree onto the ground and no one was there to hear it, did it really make a sound? ... Read More

Can You Do SEO Yourself?

SEO: All by Yourself?

It's been said that if you want something done right, you should do it yourself. But does the same go for SEO? The truth is, you CAN do SEO yourself, but not until you read this. ... Read More

Screaming Frog SEO Audit. 10 Useful Tricks

Screaming Frog SEO Audit. 10 Useful Tricks

The journey to the first page of Google or Bing is a long one, and SEO is the mechanism to move your website to these prime positions. However, SEO is more than just keywords and fresh content; it is an ever-developing and changing set of rules and regulations that requires a site to change with the times. This is why SEO audits are an essential part of any website regular operation. ... Read More

SEO Costs: Why The Fixed-Rate Model Is Outdated

SEO Costs: Why The Fixed-Rate Model Is Outdated

In the search engine optimization (SEO) industry, there lies a misunderstanding of the very concept of the SEO services. There is a disconnect between SEO packages and the actual SEO costs that are associated with the packages. We see SEO packages from hundreds of companies that create and bundle SEO services together to create intro packages, silver packages and gold packages. ... Read More

Emerging SEO Opportunities Amid COVID-19 Outbreak

Emerging SEO Opportunities Amid COVID-19 Outbreak

​Few if any were prepared for the advent of COVID-19. That's certainly true for business owners as well as those involved with non-profit entities. The idea of having to curtail operations or close them altogether due to a pandemic is something that no one has had to face for decades. This has led some business owners and others to trim expenses in any way possible, including their online marketing and advertising efforts. ... Read More

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