SEO

Reasons Why Infographics Still Matter in SEO

infographics-seo

Infographics are a hugely popular information format both in print and online. Like the video and the use of data, infographic design now appears in most internet articles; just hop onto any major media website and you'll see information delivered through one. It's true - the infographic is everywhere, and for inbound marketing, it is a must. ... Read More

Can You Do SEO Yourself?

SEO: All by Yourself?

It's been said that if you want something done right, you should do it yourself. But does the same go for SEO? The truth is, you CAN do SEO yourself, but not until you read this. ... Read More

Emerging SEO Opportunities Amid COVID-19 Outbreak

Emerging SEO Opportunities Amid COVID-19 Outbreak

​Few if any were prepared for the advent of COVID-19. That's certainly true for business owners as well as those involved with non-profit entities. The idea of having to curtail operations or close them altogether due to a pandemic is something that no one has had to face for decades. This has led some business owners and others to trim expenses in any way possible, including their online marketing and advertising efforts. ... Read More

SEO “Imaging”: A Guide To Using Images Effectively

SEO “Imaging”: A Guide To Using Images Effectively

​When many people think of search engine optimization, they tend to associate SEO with the text used on websites, blogs, landing pages, and even social media posts. They may even go as far as to consider SEO while naming website pages or coming up with searchable titles for blog posts. One element that sometimes gets overlooked is the images used along with the text. ... Read More

SEO Backlinks Building Strategy in 2020

SEO Backlinks Building Strategy in 2020

Today's search engine optimization has evolved, and for those of us that are lucky enough to operate within this growing and often challenging field, the keys to a successful project are all balanced on 3 pillars. These pillars have changed over the years, and with these changes have come to a new generation of specialists that have bought in and leverage the importance of link building. ... Read More

SEO Mistakes of e-Commerce Websites You Must Avoid

E-Commerce Websites SEO Mistakes to Avoid

You may not think that search engine optimization matters on e-commerce platforms. That can pave the way for some serious mistakes that prevent the platform from being effective as possible. While the approach is a little different, SEO does play an important role in the world of online marketplaces. Here are a few examples of the SEO mistakes that must be avoided if you want your e-commerce site to reach its full potential. ... Read More

Why SEO is Better Than Paid Ads

Why SEO is Better Than Paid Ads

How's your paid ad campaign working? Are you getting the results you hoped to generate? If this is your first time launching such a campaign, the results may seem thin and the cost more than you expected. What you are experiencing points out why search engine optimization is so important and how it is essential if you ever hope to get much of anything from those ads. Here are some of the reasons why you need strong SEO before you spend money on ads. ... Read More

Understanding Flow Metrics: A Simple Breakdown

Understanding Flow Metrics: A Simple Breakdown

As the time of Google PageRank comes to an end, secondary metrics are fast becoming the ranking factors in Google and hold a much greater relevance. Sites that measure flow like Moz and MajesticSEO are updated daily, can’t be tricked as easily as PageRank could and are more effective for ranking and determining sites. ... Read More

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