Toronto Tees
Canada, Toronto
Clothing, Accessories
The client came to us to increase organic traffic to their website. Toronto Tees specializes in personalized clothing, and its most popular product is custom-made t-shirts. With a successful strategy and effective solutions, we achieved the desired result. Our work is in progress to solidify our results in this industry and achieve top positions in other categories.
The Challenge
The website had an outdated design.
The content and structure of the website were duplicated from another website of the same company.
Google My Business was not optimized according to the latest standards.
The backlink profile was not as strong as the local competitor's domain.
The E.E.A.T. Principles were ignored.
What we did
Eliminated duplicate elements:
Updated the structure
Added new optimized text
Updated images
Removed all mentions of the other website
Launched local map campaigns
Introduced innovative content marketing campaign
Conducted a technical audit of the website and fixed all errors.
Developed and implemented a link-building strategy.
Optimized the Google Business Profile.
Implemented E.E.A.T. components
Added trust elements:
Product reviews with photos
Actual photos of finished products
Current videos
Publications in popular magazines
Our Results
Year-over-year
traffic comparison
Traffic has increased by 35.2% over the year.
Year-over-year
traffic comparison — the ordering page
Traffic on the ordering page has increased by 641.39% over the year.
Keyword Rankings
| Keyword | Google Position | Google Rank Change | Location |
| custom shirts | 1 | +1 | Toronto, ON |
| tshirt printing fast | 1 | +1 | Toronto, ON |
| custom tshirt toronto | 1 | +1 | Toronto, ON |
| t shirt design toronto | 1 | +1 | Toronto, ON |
| online t shirt printing | 1 | +5 | Toronto, ON |
| hoodie printing | 1 | +2 | Sudbury, ON |
| custom zip up hoodies | 1 | +12 | Toronto, ON |
| customize sweaters | 3 | +8 | Toronto, ON |
| toronto tshirts | 1 | +6 | Toronto, ON |
| custom sweaters toronto | 1 | +6 | Toronto, ON |
| custom hoodies canada | 5 | +15 | Toronto, ON |
| custom printed apparel | 1 | +1 | Toronto, ON |
| custom sweatshirts | 2 | +42 | Toronto, ON |
| custom hats toronto | 2 | +3 | Toronto, ON |
| custom sweater | 2 | +60 | Toronto, ON |
GMB events goals’ growth over 6 months
Before:
After:
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