LLM (Large Language Model)

Large Language Models (LLMs) are sophisticated AI systems designed to comprehend and generate human language. They are fundamental in powering advanced generative search, chatbots, and AI-driven content platforms.

What is an LLM?

A Large Language Model (LLM) is an AI system trained extensively on text data to understand, generate, and manipulate human language. Models like GPT-4, Gemini, and Claude are instrumental in developing generative search experiences, chatbots, and AI content creation tools by identifying language patterns and producing text that resembles human communication.

These LLMs are crucial for several technologies:

• Providing AI overviews and enhancing search result generation
• Answer engines such as ChatGPT Search and Perplexity
• AI chatbots, conversational interfaces, and content creation tools
• Automated content analysis and optimization

LLMs analyze queries by predicting the most probable word sequences based on their training, allowing them to effectively answer questions, summarize information, and create content in various formats and contexts.

Learn more: Explore strategies to optimize LLM visibility in our LLM Optimization guide and AI Search Terms guide.